Rakshabandhan ‘23- Backstory, Styling and much more!

Since when?

A small cloth tied by Draupadi on Krishna’s bleeding finger, was returned to her by Krishna, in the form of an unending cloth, saving her from humiliation and hunger of those monsters. And that is believed to be the start of Rakshabandhan.
A few numbered stories and references have been dug out from the Scriptures relating to this festival of brothers and sisters. One of which also includes the story of how King Humayun received a rakhi from Rani Karnavati
Rakshabandhan is since then, no more just an Indian festival that comes annually. It is celebrated with love, respect and admiration in many parts of the world, even by people with a different religious belief.
And that is possible only because of one thing - the love between siblings is the same, unaffected by religion or country. Rakshabandhan 2023 is a much awaited festival, the preparations for which have already started in all parts of the country. 
It is special, it is unique, it is spiritual, it is serene! A one of a kind ritual, for a brother and sister, where the sister ties a sacred thread to his hand and in turn the brother promises her protection!
We are super excited as well, because this year, we are celebrating it with some fresh from the mill Launches which are highly comfortable for the skin and light-weight for the body, but look so elegant and trendy, that it makes heads turn. 
Make it special with Aarna!
We understand what comes with festivities. It is not just about giftings, it is also about what to wear and how to look your best! Below mentioned are a few tips and tricks to look your absolute best on Rakshabandhan because festivals are of course a great chance to get ready!
We have a ton of new launches that can work in your favor, for re-styling as well! But before starting off, we would like to mention that if you’re a brother, this could be your one chance to shine for your sister, give her an Aarna suit and you will be admired for a day more, if not much! 
Starting off with our favourite Liva Silk Fabrics!
They are the most premium and unique designs that can make your bond with your sibling brighter, just like the fabric itself. Liva Silk is one such fabric that can shine after every wash, it is manufactured by yarns from Aditya Birla Industries [Grasim], superior with quality!
These dresses are adorned with designer prints by the top designers in the industry! You can style them with matching jewelery or something with statement gold pieces! You can see a few references in the pictures below:
Kuch Embroidery wala hai kya? Yes of course! A little handwork for the festive look is must!
So we have these minimal work dresses, that are adorned with delicate cutwork embroidery, they are not too loud, nor too subtle, the exact match to look perfect for Rakshabandhan celebration! Style them with Oxidised Jhumkas, Diamond Jewelery or Similar colored Accessories
Embroidered Suits
Looking for something Modern? Well we got you covered.
Label Aarna is a Brand that you can come to when you are looking for something as comfortable as Salwar Suits but with a touch of Modern Prints that can absolutely change the look for you! We have Geometrical Prints, Abstract Prints and even some Cute Kashmiri Prints! You can style them with Fabric Earrings, Vintage-stoned Neck pieces, Typical Silver Hoops or just with some Earring Tops and a Statement bag!
Apart from these, Label Aarna also specializes in Evergreen Floral Suits that can be used and reused, restyled and even suit a wider age group. This specific collection is inclusive of Big Flowers, Vintage Flowers and Minimal Floral Suits! They can be styled with Heels, Nude Lip Shades, Vintage Silver Sets, and Wallets on the side!
Floral Suits
Label Aarna’s Rakshabandhan Fits are not too heavy nor too light, they can be Effortlessly styled and there are a number of ways to style it. Since the pieces are subtle, you can go forward with minimal jewelery, or heavy jewelery based on your style or look! It is totally on you to merge it with your cultural accessories or makeup! 
We ensure that when you give this suit to your sister on Rakshabandhan, she will be on cloud nine. And if you are a sister planning to wear something Ethnic on Rakshabandhan, this dress will make a statement for sure! 
So don’t give it another thought, grab this beauties soon! Stay tuned on our WhatsApp and Website for exclusive Rakhi Offer and New Launches! Subscribe to our Email Marketing as well! 
Label Aarna is around the clock available to assist you and help you through any queries or doubts! Get in touch with us at +91 7383047999.